Author: WAV
Film & Broadcast
Step Printer
A printer in which each frame of the negative and raw stock is stationary at the time of exposure. (Laboratory)
Film & Broadcast
Stinger
A single extension cord. Most often referred to a single ‘hot’ extension that is left lying around for occassional use. (Grip/Lighting)
Film & Broadcast
Stock
A general term for motion picture film, particularly before it is exposed.
eCommerce
Stock keeping unit (SKU)
SKU is a unique alphanumeric identification code for each product or service in your business’s inventory.
Film & Broadcast
Stock Numbers
Edge numbers provided on film raw stock by the manufacturer.
Film & Broadcast
Stop Frame
An optical printing effect in which a single frame image is repeated in order to appear stationary when it is projected. This may also refer to a camera technique in which only one frame at a time is exposed.
Social Media Marketing
Story
A string of videos or images that lasts for a specified timeline of 24 hours is called a story. Create stories on Facebook, Instagram, and Twitter to attract interest and engagement from users.
Agile Methodology
Story Mapping
Story mapping consists of ordering user stories along two independent dimensions.
Agile Methodology
Story Splitting
Splitting consists of breaking up one user story into smaller ones, while preserving the property that each user story separately has measurable business value.
Project Management
Strategic planning
Strategic planning is when you take your organization’s abstract goals and turn them into a concrete strategy. The resulting plan usually includes your organization’s mission, vision, and values.
Media Buying
Streaming
The method of receiving audio or video data in a continuous flow across a network.
General Advertising
Streaming Audio
Streaming audio is delivered via a constant flow over a network, providing only the segment heard immediately, rather than a downloaded file.
General Advertising
Streaming Video
Streaming video is delivered via a constant flow over a network, providing only the segment seen immediately, rather than a downloaded file.
Out of Home (OOH)
Street Furniture
Advertising displays, many that provide a public amenity, positioned at close proximity to pedestrians for eye-level viewing or at a curbside to impact vehicular traffic. Street furniture displays include, but are not limited to: transit shelters, newsstands/news racks, kiosks, shopping mall panels, convenience store panels and in-store signage.T
Film & Broadcast
Striking
The breakdown process of a camera position, location, or set.
Branding
Sub-brand
A product or service that has its own name, design and identity, and is affiliated with a parent or masterbrand. A sub-brand benefits from the parent brand’s name recognition and consumer loyalty, but the sub-brand is never stronger than the parent brand. Examples: Coca-Cola Zero, Samsung Galaxy, Virgin Atlantic, Apple AirPods
General Advertising
Subscription Model
In a subscription model, customers pay recurring fees in exchange for ongoing access to products or services, including streaming content and publications.
Out of Home (OOH)
Substrate
A wide variety of material used to produce OOH displays. Billboard substrates are typically made from thermoplastic polymers or PVC. Many street furniture and transit substrates are made from Fasson, paper, or film, among other materials.
Film & Broadcast
Suicide
A term for a distribution wiring connector with male plugs at both ends, (Grip/Lighting)
Corporate
Sunsetting
We’re shutting this service down and potentially fucking you over, but we don’t want you to feel bad so we’ll make you think about nice sunsets
Social Media Management
Super User
A highly-bought-in member of the community. Super users “drink the kool aid”. They are regular contributors to community activities and generally become familiar faces on the platform. Community Managers often leverage Super Users for informal support, and tap them for involvement in formal Member Leadership Programs.