Author: WAV
Agile Methodology
Facilitation
A facilitator is a person who chooses or is given the explicit role of conducting a meeting.
Out of Home (OOH)
Facing
The cardinal direction that an OOH unit faces. As an example, a north facing bulletin is viewed by vehicles traveling south.
Film & Broadcast
Fade
An optical effect in which the image of a scene is gradually replaced by a uniform dark area or vice versa.
Development Operations (DevOps)
Fail Fast
A strategy in which you try something, it fails, feedback is delivered quickly, you adapt accordingly, and try again.
Email Marketing
False positive
A false positive occurs when a legitimate permission-based email is incorrectly filtered or blocked as spam.
Social Media Marketing
Fam
Social media slang, meaning close friends. A short form for family.
Film & Broadcast
FAST
The camera assistant’s motto. Everything he/she must do before each shot (Focus, Aperture, Shutter, Tach). (Camera)
Website Development
Favicon
A small icon image, often a company logo, that displays on the title bar or tab of a browser.
Film & Broadcast
FAY
A 650 watt PAR light with daylight balance dichroic fliter. (Lighting)
General Advertising
FCC
The FCC, short for Federal Communications Commission, is the U.S.’s main authority for communications law and regulation. The FCC regulates communications via cable, radio, satellite, TV and wire throughout the country and its territories.
Film & Broadcast
Feather
Moving a ‘flag’ closer to or further away from a light source that it is in front of will feather (soften/harden) the shadow on the surface upon which the light falls. (Grip/Lighting)
Social Media Marketing
Feed
A generic term for the homepage content stream is known as a feed. Seeing other people’s posts on your feed provides the trigger to engage with them.
Film & Broadcast
Feed Lines
Lines of dialogue which are read outside camera range for the benefit of an ‘on camera’ or ‘on microphone’ actor or voice over artist.
Web3
Few
short for “Few understand”. A rallying cry that crypto folks are still early in this space and will make a lot of money when mass adoption comes.
Web3
Fiat
a currency established as legal tender, often backed and regulated by a government, such as the US Dollar.
Film & Broadcast
Fill Leader
Film leader used to fill in the blanks in picture workprint. (Film Editing)
Social Media Marketing
Filler Content
Daily publishing of quotes, product information, and generic posts to keep the social media page active and alive are called filler content. Never let your social media platforms get redundant. Keep posting something every day.
Film & Broadcast
Film Base
The flexible, usually transparent support on which photographic emulsions and magnetic coatings are carried. (Film Editing)
Film & Broadcast
Film Cement
A common term for the welding solvent used in splicing film. (Film Editing)
Film & Broadcast
Film Notcher
A device used to punch out a small portion of the edge of a piece of film in order to permit electrical contacts on a printer to come together and thus activate light changes. (Film Editing)
Film & Broadcast
Filter
A transparent material having the ability to absorb certain wavelengths of light and transmit others.